At Cadence, we're continually working to improve and evolve our in-app product education. "Primer" screens have proved to be an effective way to educate users on an intended action or workflow step. The chances of conversion or of completion improve when a user is provided with an explanation as to why they are being asked to provide information or perform a specific action.
When creating an event through the mobile app, we ask users to select a background image that will be used in a variety of locations. Before selecting that image, we "prime" the user by giving them context for where the image will be used to ensure that their event looks beautiful on every device.
Check out our new event builder and more with the latest release of Cadence, available in both the Apple App and Google Play Store.
As always, for more info about Cadence and how we're transforming the ways in which people plan, experience, and remember events, visit: https://eventcadence.com